Monday, October 25, 2004

 

In's and Out's for the 2004 Election

Wolves, the new Bears.

Whilst back in Michigan I was treated to a near non-stop barrage of election ads and among them I got to see the new "Wolves" ad. For those that are old enough to remember, the 'wolves' ad is a retread of the "Bear" ad from the Reagan Era. Expect, the wolves ad doesn't seem as interesting or as pointed as the Bear ad was. My mini family focus group, even the Bush supporters thought it was a bit over the top. As one person put it, I thought it was effective until they show Bush trying to talk on the phone...Is he multi-tasking or calling the dog catcher....?



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